by Ty | Jul 30, 2025 | Articles, Blog
Story: I was scrolling through LinkedIn one day when it hit me: there are way more men in creative positions than women. How is this not a bigger issue? Lesson: While there are tons of statistics that prove men dominate the creative industry, an alarming one is: only...
by Ty | Nov 3, 2023 | Articles
TikTok might make every second count, but it will change how every penny counts in December. Tylar Masters, November 8, 2023 Short form videos have taken over the last few years of our lives, accounting for upwards of three hours a day average total watch time. During...
by Ty | Oct 28, 2023 | Articles
September 23, 2023. You think vehicle emissions make it tough to breathe in the greater metropolitan cities of California? Well, get this, over 40% of polluted air comes directly from the construction industry – and that number is only expected to increase over...
by Ty | Jan 9, 2021 | Articles
This happens to me all the time, where I justify making a poor decision based on a false mental state of contentment or a previous circumstantial outcome. A perfect example of this situation: I am tempted to eat a pint of ice cream, and I justify my decision to go...
by Ty | Jun 9, 2016 | Articles, Marketing
Elevator pitches suck. The term, the idea, the concept and the ‘pitch’ itself. Here’s why. An elevator pitch is supposed to be a 30 second memorized, predetermined, premeditated ‘idea’ of who you are and what you do. And it’s the same for everyone you meet. It’s like...
